The “Mike’s Popcorn” series, which has been around for 65 years, has a new product that was developed by the largest number of people in the history of Japan Frito-Lay, called “Mike’s Popcorn Original Gokumidashi Flavor”. The flavor was created with a hint from senri shu (salted plum), which used to be popular before soy sauce. The flavor is said to evoke the perfect golden ratio of saltiness and umami that Japanese people love, and the flavor is designed to draw you in once you start eating it. The moment you put it in your mouth, you’ll taste the sharp saltiness of rock salt followed by the umami and savory flavors of dried bonito flakes and sake. Finally, the acidity of ume plum gives it a crisp aftertaste that’s refreshing and clean.
Mike’s Popcorn Original Kyokumidashi FlavorThe “Mike’s Popcorn” series celebrated its 65th anniversary this year. As the culmination of the series, the largest number of developers in the history of Japan Frito-Lay were mobilized to develop a new product to surpass the long-selling “Butter Soy Sauce Flavor”. After three years of planning, the new product, “Mike’s Popcorn Original Gokumidashi Flavor,” is now on the market.
The “Mike’s Popcorn” series celebrated its 65th anniversary this year. As the culmination of the series, the largest number of developers in the history of Japan Frito-Lay were mobilized to develop a new product to surpass the long-selling “Butter Soy Sauce Flavor”. After three years of planning, the new product, “Mike’s Popcorn Original Gokumidashi Flavor,” is now on the market.
The moment you put it in your mouth, you will first taste the sharp saltiness of rock salt, followed by the umami and savory flavors of dried bonito flakes and sake. This flavor was inspired by “senri-shu”, which was popular before soy sauce was used in Japan, to create the “perfect golden ratio of saltiness and umami” that the Japanese like, and to create a continuous eating experience that is hard to stop once you start eating.
The Mike’s Popcorn Original Gokumidashi Flavor, created with a hint of senri-shu to create the perfect golden ratio of saltiness and umami that the Japanese like.
Japan snacks online store – Mike’s Popcorn Original Gokumidashi Flavor.
Mike’s Popcorn Original Gokumidashi Flavor
The perfectly balanced, crisp, and crunchy corn is for people who like bold flavors that are a little salty.